Wisconsin Broadcasters Association Foundation

Our MIssion

The Wisconsin Broadcasters Association Foundation contribution to broadcasting in Wisconsin encompasses a strategic, long term vision for enhancing, promoting and supporting the broadcast industry by encouraging the preservation of broadcast history, participating in public affairs activities in the State of Wisconsin and providing educational opportunities for professional broadcasters and those who seek future careers in the broadcast industry.

The Wisconsin Broadcasters Association Foundation is sponsoring two debates in the 2014 gubernatorial elections.

The debates between Republican Governor Scott Walker and Democrat Mary Burke will be held on October 10 in the La Crosse/Eau Claire Market and on October 17 in the Milwaukee market.

The details of the debates are being worked out by WBA members in each market and will be released as soon as they are confirmed.

We are very excited about our new debate plan and the changes that have been made to the program and believe the end result will be beneficial to our viewers, listeners, members and the gubernatorial campaigns. Over the past year, the plan was formulated by the WBA/WBA Foundation Debate Committee, was discussed at two WBA and WBAF board meetings and was finalized at the Joint Board Meeting this past June.

The WBAF offered five markets where debates could be held and asked the campaigns for dates and markets that would work for their campaign schedules and we did not attach any strings or conditions to the offer. Both campaigns responded and the WBAF accepted the date and market matches. The WBAF did not engage both campaigns for the purpose of expanding the number of debates as the intent of the WBA and the WBAF was no to be inserted into the “political” dialog between the campaigns as they position their message regarding the debates. - MORE -

The 2013-2014 school year was the first year of the High School Initiative project.Ken-Beno

The objectives were:

  • To interest students in a broadcast-related career with special emphasis on sales and engineering
  • To encourage juniors and seniors to attend the student seminar in Madison
  • To compile a list of high schools with broadcast and marketing related classes
  • To increase the visibility of the Wisconsin Broadcasters Association (WBA) and the WBA Foundation (WBAF)

The fifty- to ninety-minute presentation to marketing and/or broadcast related classes examined the duties and advantages of pursuing a career in Radio/TV sales and engineering along with other topics related to broadcasting. The presentation reached 215 students at these seven schools: Wausau West, Madison East, Phillips, Laconia (Rosendale), Green Bay Southwest, Franklin, and Middleton. - MORE -

The WBA and the WBA Foundation offer a program that may help.

Terry Baun

It’s no secret that hiring broadcast engineers isn’t as easy as it used to be.

There are many factors, including an engineering population that is rapidly aging, lack of degreed training for broadcast engineers, pay scales that are less attractive than found in other technology sectors, and the simple fact that today’s digital broadcast environment requires a multitude of new skillsets based on a thorough understanding of IP technology and digital distribution systems. What’s a manager to do?

Here’s something to consider: the WBA and the WBA Foundation offer a program that may help. Your station can take advantage of the WBA Engineering Internship Program, which places a student at your facility who has expressed an interest in a career in broadcast engineering, for a two-month summer internship at no cost to your station.

Two things to note here, since students are involved: they are sure to have at least a rudimentary understanding of IP and digital distribution, as well as an interest in media recording and playout, but will probably know very little about the broadcasting business or the RF side of the distribution system. The exposure you can provide in that environment is where they receive much of the value from their internship, as they are introduced to the possibility of broadcast engineering as a future career path.

Here at ECB, we have had three engineering interns since 2012, and two of them were immediately hired as part-time employees following their internships. There is no better way to help your station and the future broadcast engineering community than by participating in this innovative program.

Terry Baun is Director of Engineering and Operations at the State of Wisconsin Educational Communications Board, which operates and maintains the RF broadcast and delivery infrastructure for the Wisconsin Public Radio and Wisconsin Public Television networks and facilitates internet delivery of statewide educational programming by Wisconsin Media Lab.

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Our MIssion

The Wisconsin Broadcasters Association Foundation contribution to broadcasting in Wisconsin encompasses a strategic, long term vision for enhancing, promoting and supporting the broadcast industry by encouraging the preservation of broadcast history, participating in public affairs activities in the State of Wisconsin and providing educational opportunities for professional broadcasters and those who seek future careers in the broadcast industry.